Our Story
Topella is a family name. And a simple promise.
Food you can pick up without reaching for your phone to check it. All good. Nothing extra.
Our Story
Ever wondered where the name Topella comes from?
Ram Topella
Founder · MBA (Finance & Accounting), Australia
“Additives didn’t grow because food needed them. They grew because of competition and the push for bigger profits.”
It’s a family name. Topella is the surname of our founder, Ram Topella — and that says a lot about who we are.
After moving to Melbourne, Ram began looking more closely at what goes into everyday food. The more he learned about additives, the more cautious he became. It was his wife who first got him thinking: why does simple food need so much added to it?
Soon Ram became that shopper. Phone in one hand, jar in the other, reading every label and flicking between apps to work out which option was cleaner. One brand for the peanut butter, another for the spices, a third for the sauce — and the checking never stopped.
Standing in the aisle one day, the frustration turned into a question: why should anyone have to do this? Why isn’t there one brand you can simply trust — where you can pick up anything on the shelf without opening a single app?
Then he started listening. At family dinners, office lunches and weekend parties, he kept hearing the same thing. People were reaching for spreads, seasonings and snacks that made busy days easier, without really knowing what had been added to them. Nobody wanted to spend more time checking. They just wanted to grab something they could trust.
Ram believes additives didn’t creep into food because we need them, but because of competition and the pressure to grow profits for investors and shareholders. So he decided to build the brand he was looking for — and to keep it a family business, answerable to the families who eat our food.
That’s the whole idea behind Topella: less time decoding labels in the aisle, more time at the table with the people you love.
All good. Nothing extra.
Why Topella
Convenient food shouldn’t come with a catch.
Quick, tasty everyday food without the extras you never asked for.
The problem
Convenience comes with a catch.
Quick, easy foods often carry extras you never asked for.
Our solution
Convenience without the catch.
The same easy spreads, seasonings, toppers and muesli, minus the extras.
The problem
Every label is a puzzle.
Long lists, names you can’t pronounce, and no time to check.
Our solution
A label you can read in seconds.
Short, clear and honest. What you see is what’s inside.
The problem
“Cleaner” often tastes like a compromise.
So people go back to what they know.
Our solution
Taste you’ll come back to.
Made to be enjoyed first, every day, by the whole family.
The problem
Five brands, five labels, every shop.
Trust has to be earned again for every product.
Our solution
One pantry. One promise.
From breakfast to dinner, one brand you can trust.
All good. Nothing extra.
Get 15% off at launchOur Philosophy
Our ingredient standards.
All good things are simple. These are the principles every Topella product is built around — and the promises we make about how we’ll talk to you about it.
Simple ingredients
We start with ingredients you’d recognise in your own kitchen, and keep the list as short as the recipe allows.
No added additives — our goal
We aim to make our products without added additives. Where something is needed, we’ll tell you what it is and why.
Fully transparent labels
Every ingredient will be listed clearly on the pack and on this website. No vague terms, no fine print.
Honest communication
We only describe what’s true. If we don’t know something yet, we’ll say so rather than guess.
Our role
We’re not here to change how you cook.
Your recipes stay yours. We just want every jar, shaker and box you reach for to be one you don’t have to second-guess.
All good. Nothing extra.
Explore our productsWhen will Topella launch?
We’re finalising our recipes and suppliers now. Sign up for launch news and we’ll email you as soon as the first products are ready, along with 15% off during launch month.
Where can I buy Topella?
Our products aren’t on sale yet. We’ll announce where to buy them at launch. Until then, you can ask about any product from its page.
What pack sizes will be available?
Each product page shows the sizes we’re planning. Final pack sizes will be confirmed before launch.
Do you take bulk, retail or custom orders?
Yes, we’d love to hear from retailers, distributors and anyone planning a larger order. Email info@topellafoods.com and we’ll get back to you.
Will you list every ingredient?
Yes. Every ingredient will be listed clearly on the pack and on this website as each product is finalised. No vague terms, no fine print.
Where does the name Topella come from?
It’s a family name. Topella is the surname of our founder, Ram Topella, and we’re building it as a family business.